Ridley Bikes was started in 1997 by Jochim Aerts, a frame builder and painter who had been producing frames for Belgian bicycle companies since 1990. In a few years, Ridley became the market leader in Belgium for racing bikes.

The Belgian bike builder is proud to offer ‘Pure Line’ where customers can tailor their bike to their tastes and choose the colors of their frame and personalise their bike.

You can choose from three options for every Ridley bike:
1. Stock paint scheme
2. Choice of two colours (decals and frame) for a very small up-charge
3. Completely custom design (to be priced upon request)

To see the bikes and customisations available have a look here.